Privacy Policy

PRIVACY POLICY

1.- Who are we?

This web page is owned by FINCA GOSTER S.L. (hereinafter, BLUELOW), with VAT number: ESB88248539 and with registered office at Paseo del Rio 4, 28223 Pozuelo de Alarcon (Madrid).

2.- Information and consent

By accepting this Privacy Policy, the user (hereinafter, the User or the Users) is informed and gives their free, informed consent, specific and unequivocal so that the personal data that you provide through the web page located at the URL [https://BLUELOW.es/] (hereinafter, the Web Site < span style = “font-weight: 400;”>) is processed by BLUELOW, as well as the data derived from your browsing and any other data that you may provide in the future.

The User must carefully read this Privacy Policy, which has been written in a clear and simple way, to facilitate its understanding, and the User can freely and voluntarily determine if you wish to provide your personal data to BLUELOW.

3.- Obligation to provide the data

The data requested in the forms of the Web are, in general, mandatory (unless otherwise specified in the required field) to fulfill the purposes for which they are being collected.

Therefore, if they are not provided or are incorrectly provided, they will not be able to be addressed, without prejudice to the fact that you can freely view the content of the Website.

4.- For what purpose will BLUELOW process the User’s data?

The personal data provided through the Website will be processed by BLUELOW in accordance with the following purposes:

4.1. Data provided to formalize a purchase :

• Manage, process, send and follow up on purchases.
• Contact the User to finalize the order if they have saved their shopping cart or have saved products in their shopping cart without finalizing the payment process.
• Carry out quality and satisfaction surveys.
• Send personalized commercial communications to the User about BLUELOW’s products and services, by electronic and / or conventional means, unless the User opposes by checking the box enabled for this purpose on the Website.
• Send commercial communications to the User, by electronic and conventional means, about products and services (i) of brands belonging to FINCA GOSTER SL, (BLUELOW.es) and, (ii) from other companies with which BLUELOW collaborates, if the User gives their consent to do so by checking the corresponding box.
• Prepare a commercial profile, using third-party sources to offer the User’s products and services according to their interests, if The User authorizes it by checking the box enabled for this purpose.
• Carry out analysis on the use of the Website and check the preferences and behaviors of the User in order to improve communication with Website Users.

4.2. Data provided through forms of products out of Stock :

• Inform Users of the availability of products they were interested in and were out of stock.
• Send commercial communications to the User by electronic and / or conventional means, about products and services (i) of BLUELOW, ( ii) of other companies with which BLUELOW collaborates, if the User gives their consent to do so by checking the corresponding box.
• Prepare a commercial profile, using third-party sources to offer the User products and services according to their interests, if The User authorizes it by checking the box enabled for this purpose.
• Carry out analysis on the use of the Website and check the preferences and behaviors of the User in order to improve communication with Website Users.

4.3. Data provided through contact forms :

• Manage, process, and respond to requests, claims or inquiries from the User.
• Send commercial communications to the User by electronic and / or conventional means, about products and services (i) of BLUELOW, ( ii) from other companies with which BLUELOW collaborates, if the User gives their consent to do so by checking the corresponding box.
• Prepare a commercial profile, using third-party sources to offer the User products and services according to their interests, if The User authorizes it by checking the box enabled for this purpose.
• Carry out analysis on the use of the Website and check the preferences and behaviors of the User in order to improve communication with Website Users.

4.4. Data provided through collaboration forms :

• Manage the relationship with collaborators or influencers.
• Send commercial communications to the User by electronic and / or conventional means, about products and services (i) of BLUELOW, ( ii) from other companies with which BLUELOW collaborates, if the User gives their consent to do so by checking the corresponding box.
• Prepare a commercial profile, using third-party sources to offer the User products and services according to their interests, if The User authorizes it by checking the box enabled for this purpose.
• Carry out analysis on the use of the Website and check the preferences and behaviors of the User in order to improve communication with Website Users.

4.5. Data provided for sending the Newsletter :

• Manage the subscription and / or unsubscribe from the Newsletter.
• Send commercial communications to the User by electronic and / or conventional means, about products and services (i) of BLUELOW, ( ii) from other companies with which BLUELOW collaborates, if the User gives their consent to do so by checking the corresponding box.
• Prepare a commercial profile, using third-party sources to offer the User products and services according to their interests, if The User authorizes it by checking the box enabled for this purpose.
• Carry out analysis on the use of the Website and check the preferences and behaviors of the User in order to improve communication with Website Users.

4.6. Data provided to obtain discounts or to participate in promotions :

• Manage and carry out the promotion, as well as manage its development.
• Send commercial communications to the User by electronic and / or conventional means, about products and services (i) of BLUELOW, ( ii) from other companies with which BLUELOW collaborates, if the User gives their consent to do so by checking the corresponding box.
• Prepare a commercial profile, using third-party sources to offer the User products and services according to their interests, if The User authorizes it by checking the box enabled for this purpose.
• Carry out analysis on the use of the Website and check the preferences and behaviors of the User in order to improve communication with Website Users.

5.- What User data will BLUELOW process?

BLUELOW will treat the following categories of User data:

5.1. To formalize a purchase :

• Identifying data : name and surname.
• Contact information : email address, telephone number and postal address.
• Transaction data of goods and services in BLUELOW : products and services acquired or in which the User shows interest.
• Economic and financial data : bank card.
• Navigation data .

5.2. Data provided through forms of products out of Stock:

• Identifying data : name and surname.
• Contact information : email address.
• Transaction data of goods and services in BLUELOW : products and services in which the User shows interest.
• Navigation data .

5.3. Data provided through contact forms :

• Identifying data : name and surname.
• Contact information : email address, telephone number and postal address.
• Other data : data provided by the Users themselves in the open fields of the forms provided on the Website.
• Navigation data .

5.4. Data provided through collaboration forms :

• Identifying data : name and surname.
• Contact information : email address, telephone number and postal address.
• Navigation data .

5.5. Data provided for Newsletter communications :

• Identifying data : name and surname.
• Contact information : email address.
• Navigation data .

5.6. Data provided to obtain discounts or to participate in promotions :

• Identifying data : name and surname.
• Contact information : email address, telephone number and postal address.
• Transaction data of goods and services in BLUELOW : products and services acquired or in which the User shows interest.
• Navigation data .

In the event that the User provides data from third parties, he / she declares to have their consent and undertakes to transfer the information contained in the Privacy Policy, exempting BLUELOW from any liability in this regard. However, BLUELOW may carry out periodic verifications to verify this fact, adopting the corresponding due diligence measures, in accordance with data protection regulations.

6.- What is the legitimacy of the processing of User data by BLUELOW?

The legitimacy of the processing of your personal data will be the following:

6.1. Data provided to formalize a purchase :

• Execution of the contract , to manage, process, send follow-ups on purchases made and / or contact the User to finalize the order if they have saved their shopping cart or saved products in the shopping cart without completing the payment process.
• Legitimate interest , to carry out quality and satisfaction surveys and, to send personalized commercial communications, by electronic and / or conventional means, on BLUELOW’s products and services.
• Consent , for the sending commercial communications by electronic and conventional means, about products and services of third parties, either BLUELOW or other collaborator companies.
• Consent , to develop a commercial profile, using third-party sources to offer the User products and services according to their interests.

6.2. Data provided through forms of products out of Stock:

• Consent , to inform Users of the availability of products they were interested in and that were out of Stock.
• Consent , to send commercial communications by electronic and conventional means about products and services of BLUELOW or other collaborating companies.
• Consent , to develop a commercial profile, using third-party sources to offer the User products and services according to their interests.

6.3. Data provided through contact forms :

• Consent to manage, process and respond to the User’s requests, claims or inquiries.
• Consent to receive commercial communications by electronic and conventional means, about products and services of BLUELOW or other collaborating companies.
• Consent to develop a commercial profile, using third-party sources to offer the User products and services in accordance with their interests.

6.4. Data provided through collaboration forms :

• Execution of the contract to manage the relationship with collaborators or influencers.
• Consent to receive commercial communications by electronic and conventional means, about products and services of BLUELOW or other collaborating companies.
• Consent to develop a commercial profile, using third-party sources to offer the User products and services in accordance with their interests.

6.5. Data provided to send Newsletter communications :

• Consent to manage the subscription and / or cancellation of the Newsletter, made through the channel provided on the Website.
• Consent to receive commercial communications by electronic and conventional means, about products and services of BLUELOW or other collaborating companies.
• Consent to develop a commercial profiles, using third-party sources to offer the User products and services in accordance with their interests.

6.6. Data provided to obtain discounts or to participate in promotions :

• Consent to manage promotions and make the discounts or promotions effective.
• Consent to receive commercial communications by electronic means
  • Consent to receive commercial communications by electronic and conventional means, about products and services of BLUELOW or other collaborating companies.
  • Consent to develop a commercial profiles, resorting to third-party sources to offer the User products and services in accordance with their interests.

  The consents obtained for the aforementioned purposes are independent, so the User may revoke only one of them, not affecting the others.

  To revoke said consent, the User may contact BLUELOW through this contact form.

  7.- With whom will the User’s data be shared?

  User data may be communicated to:

  • Public Administrations in case provided by Law.
  • FINCA GOSTER SL, parent company, based on the legitimate interest conferred by data protection regulations, for administrative purposes, management of the business group.
  • Companies related to marketing, telecommunications, financial, leisure, mass consumption, automotive, energy and water sectors, NGOs , jewelry and precious stones, in order to send the User commercial communications, by electronic and conventional means, related to the aforementioned sectors, provided that the User authorizes it by checking the corresponding box.

  8.- International data transfers

  The User is informed that BLUELOW has contracted the services of Shopify Google and Facebook, whose servers are hosted in the US, which implies an international transfer of data. However, international data transfers are regularized since the aforementioned entities adhere to the Privacy Shield Protocol.

  9.- Data conservation

  User data will be kept for the following periods:

  9.1. Data provided to formalize a purchase :

  • The data provided to manage, process, send and monitor the purchases made will be kept during the contractual relationship and, once it is finished, during the limitation period of the legal actions that may derive from it.
  • The data used to contact the User to finalize the order if they have saved their shopping cart or have saved products in the shopping cart without completing the payment process will be kept for 180 days.
  • The data related to satisfaction and quality surveys will be kept for five (5) years.

  9.2. Data provided through forms of out of stock products , will be treated until communicated to the User, indicating that the product is in Stock and, if it is not in Stock, for six (6) months.

  9.3. Data provided through contact forms , will be kept for the needed period to process and reply to your request and, once it is completed, during the statute of limitations for legal actions derived from the aforementioned request.

  9.4. Data provided through collaboration forms, will be kept during the contractual relationship and, once it has ended, during the term prescription of legal actions that may arise from it.

  9.5. Data provided for Newsletter communications , will be kept as long as the User does not revoke the consent given for this purpose.

  9.6. Data provided to obtain discounts or to participate in promotions , will be kept until the end of the promotion and, once it has ended, during the statute of limitations for legal actions that may arise from it.

  9.7. Data used to send commercial communications, will be treated until the User opposes or revokes his consent.

  Data used to carry out profiling , using third-party sources, in no case will they refer to a period longer than three (3) years.

  10.- Commercial and promotional communications

  One of the purposes for which BLUELOW treats personal data provided by Users is to send them commercial communications with information regarding products, services, promotions, offers, events, or relevant news to Users.

  In the event that the User wishes to stop receiving commercial or promotional communications from BLUELOW, it may request the cancellation of the service by sending a message through this contact form .

  11.- User Responsibility

  The User:

  • You guarantee that you are over sixteen (16) years of age and that the information you provide to BLUELOW is true, exact, complete and updated. For these purposes, the User is responsible of the veracity of all the data that he / she communicates, and will keep the information provided suitably updated, in such a way that it responds to its real situation.
  • You guarantee that you have informed the third parties who provide your data, if so, of the aspects contained in this document. Likewise, it guarantees that it has obtained your authorization to provide your data to BLUELOW for the indicated purposes.
  • You will be responsible for false or inaccurate information provided through the Website and for damages, direct or indirect, that this causes BLUELOW or third parties.

  12.- Exercise of rights

  The User can send a letter to BLUELOW, to the address indicated in the heading of this Policy, or through the following contact form , attaching a photocopy of your ID or passport, at any time and free of charge.

  • Revoke the consents granted.
  • Obtain confirmation about whether BLUELOW is treating personal data concerning the User or not. < / li>
  • Access your personal data.
  • Rectify inaccurate or incomplete data.
  • Request the deletion of your data if, among other reasons, the data is no longer needed for the purposes for which they were collected .
  • Obtain from BLUELOW the limitation of data processing when any of the conditions provided in the protection regulations of data take place.
  • Request the portability of the data provided by the User in those cases provided for in the regulations.
  • File a claim regarding the protection of your personal data with the Spanish Data Protection Agency at address C / Jorge Juan, 6, 28001 – Madrid, when the interested party considers that BLUELOW has violated the rights that are recognized by the applicable regulations on data protection.

  13.- Security measures

  BLUELOW will treat the User’s data at all times in an absolutely confidential way and keeping the mandatory duty of secrecy regarding them, in accordance with the provisions of the regulations of application, adopting the necessary technical and organizational measures to guarantee the security of your data and avoid its alteration, loss, treatment or unauthorized access, taking into account the state of technology, the nature of the stored data and the risks they are exposed to.

  14.- Changes

  BLUELOW reserves the right to review its Privacy Policy at the time it deems appropriate, in which case it will be communicated to Users. For this reason, we ask to regularly check this privacy statement to read the most recent version of BLUELOW’s Privacy Policy.

  15.- Acceptance and Consent

  The User declares to have been informed of the conditions on protection of personal data, accepting and consenting to the automated treatment thereof by BLUELOW, in the manner and for the purposes indicated in this Privacy Policy.